Hampton Water Wine and MoneyGram Haas F1 Team Collaborate on Home Turf at Miami Grand Prix
May 2, 2025
Jesse Bongiovi and father Jon Bon Jovi’s signature Hampton Water Rosé brand to feature in first home race of the season.
MoneyGram Haas F1 Team is delighted to announce its partnership with Hampton Water Wine Co. for the 2025 Miami Grand Prix, held May 2-4 at the Miami International Autodrome.
The race-specific partnership will see Hampton Water Wine Co. – created by award-winning music icon Jon Bon Jovi, his son Jesse Bongiovi, and acclaimed French winemaker Gérard Bertrand – promote its signature Hampton Water Rosé brand across a range of assets – including their iconic logo adorning the inside rear-wing endplate of the VF-25.
Guests and VIPs will experience a unique offering within the team’s hospitality area within the Miami International Autodrome, with a bespoke tasting menu featuring the highly acclaimed Hampton Water Rosé across courses, as well as exclusive gifting. “It’s a real honor being the American team to be collaborating with an American music legend such as Jon Bon Jovi and his son and fellow entrepreneur Jesse,” shared Ayao Komatsu, Team Principal of MoneyGram Haas F1 Team. “To be able to celebrate our first home race of the year with Hampton Water Rosé is a real treat for our guests. We pride ourselves as having a real family atmosphere within our team in the paddock, and I look forward to welcoming Jon and Jesse, and the wider family, to the Miami Grand Prix this weekend with MoneyGram Haas F1 Team.”
“Hampton Water has always been about more than just wine — it’s a lifestyle rooted in celebration, connection, and great taste. Partnering with MoneyGram Haas F1 Team at the Miami Grand Prix is the perfect way to bring that spirit to life,” said Hampton Water co-founder, Jesse Bongiovi. “Hampton Water was built on bringing people together to celebrate great times, and there’s nothing quite like the energy of Formula 1 (and Miami!) to do just that. From the Hamptons to the paddock, we’re excited to share our rosé with a global audience and toast an unforgettable weekend.”
The 2025 FIA Formula 1 World Championship continues with Round 6 – the Miami Grand Prix – at the Miami International Autodrome, May 2-4.